10 Most Common Instagram Scams Revealed

Welcome to our guide on Instagram scams. In this article, we will uncover the 10 most common Instagram scams that users need to be aware of. As social media platforms continue to grow in popularity, scammers are finding new ways to target unsuspecting individuals. By understanding these scams and learning how to protect yourself, you can ensure a safe and scam-free social media experience on Instagram.

Instagram is no stranger to scams. From phishing emails to fake investment offers, scammers employ various tactics to deceive users and exploit their personal information. It’s important to stay informed about these scam tactics and know how to avoid falling victim to them.

In the following sections, we will explore different types of Instagram scams such as phishing emails, fake investment offers, brand collaboration requests, selling followers and likes, giveaways, nonexistent job offers, crypto scams, romance scams, investment scams, and fake product scams. You will learn how to recognize these scams and protect yourself from potential harm.

By staying vigilant and informed, you can navigate Instagram and other social media platforms with confidence, knowing how to spot and avoid common scams. Follow our guide to ensure a safe and enjoyable experience on Instagram, free from the risks associated with these scams. Let’s dive in and uncover the tricks scammers may use, empowering you to protect yourself and your personal information.

most common Instagram scams

Phishing Emails

Phishing emails are one of the most common Instagram scams that users need to be aware of. Scammers utilize this tactic by posing as legitimate companies or individuals in order to steal personal information. It’s crucial to recognize fake Instagram accounts and protect yourself against these phishing scams.

  1. Be cautious of unsolicited emails: If you receive an email from someone you don’t know or a company you haven’t interacted with, approach it with caution. Avoid clicking on any suspicious links or providing personal information.
  2. Verify the sender’s identity: Check the email address and look for any signs of inconsistency or misspellings. Legitimate companies usually have official email addresses that match their website domains.
  3. Pay attention to the email content: Phishing emails often contain grammatical errors, urgent requests for personal information, or attempts to create a sense of urgency. Be skeptical of such emails and avoid responding or providing any sensitive details.
  4. Don’t share personal information: Legitimate organizations rarely ask for personal or sensitive information via email. If an email asks for passwords, social security numbers, or credit card details, it’s likely a phishing attempt.

By staying vigilant and following these tips, you can protect yourself against Instagram phishing scams and keep your personal information safe.

Fake Investment Offers

Instagram has become a breeding ground for scammers who prey on unsuspecting users with enticing fake investment offers. These scams promise high returns and quick profits, but in reality, they are designed to deceive and defraud individuals.

To protect yourself from falling victim to fake investment offers on Instagram, it is crucial to be aware of the red flags and take necessary precautions. Here are some key steps to identify and avoid these fraudulent schemes:

1. Do Your Research

Before making any investment decisions, thoroughly research the company or individual offering the investment opportunity. Look for verified information, such as a legitimate website, testimonials from reputable sources, and a track record of successful investments.

2. Beware of Unrealistic Promises

If an investment offer on Instagram sounds too good to be true, it probably is. Be skeptical of promises like guaranteed returns or exceptionally high profits. Legitimate investments carry risks and do not guarantee immediate or astronomical profits.

3. Verify the Credentials

Check whether the individual or company promoting the investment offer is authorized and registered with the appropriate financial regulatory authorities. Legitimate investment opportunities should have the necessary licenses and certifications.

4. Avoid Suspicious Accounts

Scammers often create fake Instagram accounts or use compromised accounts to promote fake investment offers. Be cautious when dealing with accounts that have limited activity, generic names, or a small number of followers. Authentic investment professionals usually have established online presence with detailed information about their expertise.

5. Never Share Personal Information

Do not disclose sensitive personal information, such as your social security number, bank account details, or any identification documents to unknown individuals or companies on Instagram. Legitimate investment professionals will not request such information through social media platforms.

6. Seek Professional Advice

If you are unsure about an investment offer, consult with a licensed financial advisor or professional who can provide unbiased guidance. They can help assess the legitimacy of the opportunity and advise you on how to proceed.

By staying vigilant and following these strategies, you can protect yourself against fake investment offers and avoid falling victim to Instagram scams. Remember, it’s always better to be cautious and skeptical than to become a victim of financial fraud.

Brand Collaboration Requests

Instagram is a popular platform for influencers and content creators, and it’s not uncommon to receive collaboration requests from well-known brands. However, it’s essential to be cautious and discerning when evaluating these requests to ensure your safety and credibility on the platform.

Here are some tips to help you differentiate between genuine collaboration opportunities and potential scams:

  1. Research the brand: Before accepting a collaboration request, take the time to research the brand. Verify its authenticity and reputation by visiting their official website and other social media platforms.
  2. Check for verification: Look for verified badges on the brand’s Instagram profile. This blue checkmark indicates that the account has been verified by Instagram, adding a layer of confidence that the collaboration request is legitimate.
  3. Engage with their content: Genuine brands typically have a consistent and engaging presence on Instagram. Take a look at their posts, comments, and interactions with followers. Legitimate brands should have a substantial following and active engagement.
  4. Review the collaboration request: Pay close attention to the details of the request. Legitimate collaborations usually include specific information about the product or service, compensation, and clear expectations. Be cautious if the request seems vague or requires you to share personal or financial information.
  5. Reach out for verification: If you have any doubts or concerns about a collaboration request, don’t hesitate to reach out to the brand directly. Contact their official customer support or reach out through their verified website or social media channels to clarify any uncertainties.

By being vigilant and following these guidelines, you can protect yourself from falling victim to scams masquerading as brand collaboration requests on Instagram. Remember, your safety and reputation are paramount, so it’s important to recognize fake Instagram accounts and stay safe while engaging in collaborations.

Selling Followers and Likes

One of the common Instagram scams that users should be wary of is the practice of selling followers and likes. Scammers take advantage of users’ desire to gain a larger audience and boost their Instagram presence by offering to sell them followers and likes.

However, engaging in such activities comes with significant risks. Buying followers and likes is not only unethical but can also result in potential consequences for your account. It violates Instagram’s terms of service and could lead to your account being flagged or even suspended. Additionally, the followers and likes you purchase are often bot accounts or inactive users, providing no real value to your profile.

Instead of resorting to these fraudulent practices, focus on building an authentic and engaged audience organically. Invest your time and effort in creating quality content, engaging with your followers, and using legitimate growth strategies. Remember, it’s better to have a smaller but genuine following than a large number of fake or inactive accounts.

Protecting Against Instagram Scams

To protect yourself from Instagram scams related to selling followers and likes, here are some essential tips:

  1. Research legitimate strategies for growing your Instagram following organically.
  2. Avoid engaging with accounts that promise to sell followers and likes.
  3. Regularly review your follower list and identify any suspicious or inactive accounts.
  4. Report any fraudulent or suspicious activity to Instagram.
  5. Be cautious of individuals or companies offering quick fixes or shortcuts to Instagram success.

By staying informed about Instagram frauds and actively taking steps to protect yourself, you can maintain the integrity of your Instagram account and enjoy a genuine and engaged audience.


Many Instagram users are enticed by giveaways that promise exciting prizes, but it’s important to exercise caution. While most giveaways on Instagram are legitimate, there are scammers who use giveaways as a tactic to deceive and exploit unsuspecting users. By understanding how to participate responsibly and identify potential Instagram scams, you can stay safe on the platform.

Recognizing legitimate giveaways:

  • Verify the account hosting the giveaway: Before participating, check the account’s authenticity by confirming it is a verified account or has a credible online presence.
  • Read the giveaway rules: Legitimate giveaways will have clear and transparent rules stating how winners will be chosen and when the prizes will be awarded.
  • Research the brand or individual hosting the giveaway: Ensure that the brand or individual hosting the giveaway is reputable and has a history of conducting legitimate promotions.

Avoiding Instagram giveaway scams:

  • Avoid sharing sensitive personal information: Legitimate giveaways should not require extensive personal information beyond what is necessary to contact the winners.
  • Be wary of requests for payment or fees: Genuine giveaways should not require winners to pay any fees or expenses to receive their prizes.
  • Check the comments and engagement: Scammers may create fake engagement by commenting on their own posts or using bot accounts. Look for genuine interactions with the giveaway post.

Participating in giveaways can be fun and rewarding, but it’s important to stay vigilant and protect yourself from potential Instagram scams. By following these guidelines, you can engage in giveaways responsibly while safeguarding your personal information and avoiding falling victim to scammers.

Nonexistent Job Offers

Instagram has become a platform where scammers deploy various tactics to deceive users and extract personal information or monetary benefits. One prevalent scam that users need to be cautious about is the posting of nonexistent job offers.

Scammers take advantage of job seekers’ eagerness to find employment and create fake job listings on Instagram. These listings often promise lucrative positions with enticing benefits, which can easily attract unsuspecting users. However, these job offers are nothing more than a ploy to obtain personal information or extort money from victims.

Recognizing fake Instagram accounts associated with nonexistent job offers is crucial in protecting yourself from falling victim to this scam. Here are some signs to watch out for:

  • The account offering the job has a limited or suspicious posting history.
  • The job description lacks details, qualifications, or requirements.
  • The account asks for personal information upfront, such as your Social Security Number or banking details.
  • The account requests payment upfront for application fees or training materials.

If you encounter a suspicious job offer on Instagram, follow these steps to protect yourself:

  1. Research the company independently to verify its legitimacy. Check their website, social media presence, and online reviews.
  2. Look for contact information or a direct link to the official job listing on the company’s website.
  3. Never provide personal information or financial details to an Instagram account or website before verifying its authenticity.
  4. Be cautious of job offers that require upfront payments or fees.
  5. Report any suspicious accounts or job listings to Instagram.

By staying vigilant and recognizing the signs of nonexistent job offers, you can protect yourself from falling into the trap of scammers on Instagram. Remember, legitimate job opportunities will typically come from reputable companies and follow proper recruitment processes.

Crypto Scams

In recent years, the rise of cryptocurrencies has attracted the attention of scammers on Instagram. These fraudsters prey on users who are interested in investing in digital currencies, luring them into various crypto scams. Protecting yourself from these Instagram frauds is crucial in safeguarding your hard-earned money. Here’s how you can recognize and avoid falling victim to crypto scams:

  1. Research and educate yourself: Before investing in any cryptocurrency, thoroughly research the project, team, and technology behind it. Take the time to understand how cryptocurrencies work and the risks involved.
  2. Beware of unrealistic promises: Be cautious of Instagram accounts or individuals promising guaranteed high returns on investments. If an opportunity sounds too good to be true, it probably is. Remember, cryptocurrency investments carry inherent risks.
  3. Verify the legitimacy of influencers: Scammers often collaborate with Instagram influencers to promote fraudulent cryptocurrency schemes. Double-check the credibility and reputation of influencers before trusting their investment recommendations.
  4. Use reputable exchanges: When buying or trading cryptocurrencies, stick to well-established and reputable exchanges. Research their security measures and user reviews to ensure the safety of your funds.
  5. Avoid sharing personal information: Be cautious when providing your personal and financial information, especially to unknown parties on Instagram. Scammers may use this information for identity theft or further fraudulent activities.
  6. Be wary of unsolicited messages: If someone reaches out to you on Instagram with an investment opportunity, be skeptical. Scammers often initiate contact through direct messages. Verify the legitimacy of the person and the investment before proceeding.
  7. Stay updated on common scam tactics: Familiarize yourself with the common techniques used by scammers in the cryptocurrency realm. Stay informed about the latest crypto scams and share this knowledge with your friends and followers.

By staying vigilant and following these guidelines, you can protect yourself from falling victim to crypto scams on Instagram. Remember, it’s always better to be cautious and skeptical than to become a target of fraud.

Romance Scams

Romance scams are a prevalent type of Instagram fraud that can have both emotional and financial consequences for unsuspecting users. Scammers create fake profiles, often using stolen photos and personal information, to establish a romantic connection with their targets. Once trust is gained, the scammers manipulate their victims into sending money or providing sensitive information.

It is essential to be aware of the signs of a romance scam to protect yourself on Instagram:

  1. Unrealistically perfect profiles: Scammers often create attractive and overly idealized profiles to captivate their targets.
  2. Quick professing of love: Scammers try to accelerate the relationship by expressing strong emotions and declaring love prematurely.
  3. Financial requests: Requests for money, whether for emergencies, plane tickets, or other reasons, are red flags indicative of a scam.
  4. Inconsistent stories: Scammers may struggle to keep their lies straight, leading to inconsistencies in their stories or backgrounds.
  5. Avoiding video calls or meetups: Scammers often avoid face-to-face interactions, always finding excuses to delay video calls or in-person meetings.

To protect yourself against romance scams on Instagram, it is crucial to exercise caution, especially with individuals you have never met in person:

  • Research profiles: Conduct reverse image searches or search for profile information to ensure it is not stolen or fake.
  • Never send money: Refrain from sending money to anyone you have met online, especially if they request it urgently.
  • Use secure communication: Communicate through secure messaging platforms and avoid sharing personal or financial details.
  • Report suspicious accounts: If you encounter a suspicious profile, report it to Instagram and block the user immediately.

By being vigilant and following these precautions, you can better protect yourself from falling victim to romance scams and ensure a safer Instagram experience.

Investment Scams

Instagram is not only a platform for sharing photos and connecting with friends, but it has also become an attractive hunting ground for scammers looking to exploit unsuspecting users. One of the most common types of scams on Instagram is investment scams, where scammers prey on users’ desire to make quick and substantial profits.

These investment scams often promise high returns and use enticing marketing tactics to convince users to invest their hard-earned money. They may create fake investment opportunities, present themselves as experienced traders, or even use fake testimonials to gain trust.

Protecting yourself against investment scams on Instagram requires diligence and awareness. To avoid falling victim to these frauds, here are some essential tips:

  1. Do thorough research: Before investing any money, thoroughly research the company or individual promoting the investment opportunity. Look for reviews, check their background, and verify their credentials. Trustworthy investments are transparent and have a solid track record.
  2. Beware of unrealistic promises: If an investment opportunity seems too good to be true, it probably is. Scammers often lure users with promises of exceptionally high returns in a short period. Remember, legitimate investments come with inherent risks, and stable returns require time and patience.
  3. Don’t be swayed by social media influencers: Instagram influencers may promote certain investments, but it’s crucial to remember that they may be receiving compensation for doing so. Don’t let their endorsement alone convince you to invest without doing your own research.
  4. Avoid sharing personal and financial information: Scammers may request personal details or banking information as part of the investment process. Never provide sensitive information to someone you don’t fully trust. Legitimate investment platforms have secure protocols in place to protect your data.
  5. Consult a financial advisor: If you’re unsure about an investment opportunity, consult a reputable financial advisor. They can provide guidance based on their expertise and help you make informed investment decisions.

By being aware of the tactics used by scammers and taking necessary precautions, you can protect yourself against investment scams on Instagram. Remember, your hard-earned money should only be invested in legitimate opportunities that have been thoroughly vetted.

Fake Product

Instagram has become a popular platform for scammers to advertise and sell fake or counterfeit products. These scammers take advantage of users’ trust and desire for trendy or exclusive items, enticing them with enticing images and promises of high-quality merchandise. It is important to be aware of this common Instagram scam and know how to protect yourself from falling for it.

How to Spot Fake Products on Instagram:

  • Be cautious of excessively low prices or deals that seem too good to be true. Genuine products are often sold at their market value, so any suspiciously low prices could indicate a fake product.
  • Thoroughly research the seller before making a purchase. Look for reviews, ratings, and feedback from previous customers to ensure their credibility.
  • Pay attention to the product description and images. Look for any inconsistencies or poor quality visuals that may indicate a counterfeit product.
  • Check for official verification badges on the seller’s Instagram profile. These badges indicate that the account has been verified and is associated with a legitimate business.

Protecting Yourself Against Fake Product Scams:

  • Only make purchases from trusted and reputable sellers. If you are unsure about a seller’s legitimacy, it is better to refrain from making the purchase.
  • Use secure payment methods that offer buyer protection, such as PayPal or credit cards. These options provide recourse in case of fraudulent transactions.
  • Report any suspicious accounts or fake product listings to Instagram. This helps the platform take action against scammers and protect other users from falling victim to the same scams.

By staying vigilant and informed about the risks of fake products on Instagram, you can safeguard yourself against falling for this type of scam. Remember, if something seems too good to be true, it probably is. Take the necessary precautions and protect yourself from Instagram scams.


Instagram scam awareness is crucial for staying safe on the platform. By familiarizing yourself with the most common Instagram scams and taking necessary precautions, you can protect yourself from falling victim to scammers.

Remember to stay vigilant online and be cautious when interacting with unfamiliar accounts or receiving questionable offers. Always verify the authenticity of profiles and be skeptical of investment opportunities, job offers, and brand collaborations that seem too good to be true.

Additionally, be wary of sharing personal information, such as passwords or financial details, with unknown individuals or organizations. Avoid engaging in activities that involve buying followers or likes, as these can lead to negative repercussions.

By being proactive and knowledgeable, you can enjoy a safe and secure social media experience on Instagram. Stay informed, trust your instincts, and prioritize your online safety.


What are some common Instagram scams?

Common Instagram scams include phishing emails, fake investment offers, brand collaboration requests, selling followers and likes, giveaways, nonexistent job offers, crypto scams, romance scams, investment scams, and fake product sales.

How can I protect myself against Instagram scams?

To protect yourself against Instagram scams, be cautious of suspicious emails and messages, verify investment opportunities before committing, research brands and collaboration requests, avoid buying followers and likes, share personal information responsibly in giveaways, verify job offers before providing information, research cryptocurrency investments, be cautious of online relationships, and verify the authenticity of products before purchasing.

How can I recognize fake Instagram accounts?

Fake Instagram accounts can often be identified by suspicious or generic profiles, low engagement, requests for personal information or money, and inconsistent or poor-quality content. Additionally, look for verification badges and check the account’s followers and interactions for signs of authenticity.

What are some tactics scammers use in Instagram scams?

Scammers may use tactics such as posing as reputable companies or individuals, promising high returns on investments, offering collaboration opportunities with well-known brands, selling fake followers and likes, requesting personal information for giveaways, advertising nonexistent job offers, pretending to provide cryptocurrency investment opportunities, engaging in romance scams, and selling counterfeit or fake products.

How can I stay safe on Instagram?

To stay safe on Instagram, be cautious of suspicious messages and requests, verify the authenticity of accounts and opportunities, research before engaging in financial transactions or sharing personal information, avoid buying followers and likes, participate in giveaways responsibly, be cautious of job offers and online relationships, and verify the authenticity of products before making purchases.

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